Studio Standard: A New Chapter

You may have noticed things have been quieter than usual. We haven’t released new products in a while, and that pause was intentional.

Behind the scenes, we’ve been building. Not just new tools, but a new direction for Studio Standard.What began as a short break became something deeper, a full reset. And today, we’re ready to share what that means.

Over the past year, we’ve been reaching out quietly to a handful of the world’s most respected practitioners. Designers, creative directors, type designers, image makers. Some have built identities for global brands. Others are quieter in profile but no less influential. Their work has shaped how culture looks, the logotypes, systems, and campaigns that define how brands show up.

The response has been generous. These aren’t people making templates on the side. They’re building frameworks that studios and agencies depend on at the highest level. This is the shift. Studio Standard is no longer just a design shop. It’s becoming a curated platform, where practitioners share the tools they’ve refined over years of real practice. 

As the platform evolves, you’ll see new names appear. Not influencers chasing visibility, but working designers whose influence is already felt in the projects you know — fashion identities, editorial redesigns, digital brand systems their work will be presented with care, both visually and narratively.

This next phase also introduces an editorial layer. Alongside each release, you’ll find process notes and interviews. You’ll see the references that shaped a system, the constraints that guided it, and the thinking that holds it together. Over time, this will grow into a resource of its own, not just a catalogue of files but a living record of professional practice. And in time, the platform will extend even further, offering ways to connect directly with the people behind the tools.

Because design isn’t just what you see. It’s who made it, and how they think.

The new Studio Standard mark reflects this next chapter. Formed from two S’s, mirrored and joined at the tail, it represents both process and outcome. In outline, the anchor points stay visible, a reminder of the work behind the work. In solid form, it becomes a continuous emblem, made to scale across any context. It isn’t decoration. It’s a signifier, uniting multiple voices under one shared framework and grounding where the platform is headed.

At its simplest, Studio Standard publishes tools. But at a deeper level, it defines what professional-grade tools can be, structured, contextual, authored. As the platform expands, our aim is to become the home for that. A place where designers can access systems built in practice, understand the thinking behind them, and use them with confidence.

We’re still building. More creators are joining, more systems are in development, and the editorial layer is just beginning. But the direction is clear. Studio Standard is no longer just a destination for assets. It’s becoming a home for authorship, a space where tools and the people who shape them belong together.

We’re glad you’re here, and we’re looking forward to what comes next.