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Lucette Brand Strategy

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Lucette Brand Strategy


The Lucette Brand Strategy is a series of 24 fully customizable layout design templates for CANVA and/or Adobe Indesign.

What is it?

Are you looking for a brand strategy template that is more than just a list of dos and don’ts? If so, then the Lucette Brand Strategy Template is perfect for you. This template is an articulation of the brand’s positioning and key messages, and it sets the stage for all of the brand’s communications. Use it as a north star for your team, something to reference whenever you’re creating new content or working on a project. The Lucette Brand Strategy Template is comprehensive yet easy to use, and it will help you take your brand to the next level. With this template, you can articulate your brand’s positioning, develop key messages, and create a guidelines document that will serve as a blueprint for all of your future communications.


  • Thoughtfully written copy
  • Easy to use and edit in Canva and InDesign
  • Stunning layouts
  • Flexible enough to work for any visual creative
  • Part of the Lucette Collection

It includes real copy (so it's not just a pretty layouts) and covers all the bases - from values to personality type, positioning statements, etc. You can use the template as inspiration when crafting custom strategies for your clients.


What can i customize?

You can move, edit or change all the elements in our templates. The colors are fully editable so you can change the palette to suit your need. Like all Studio Standard templates, it’s fully editable, utilizing character, paragraph and object styles for easy font-style customizations too.


What sizes does it come in?



Does it include the photos?

No, the photographs are for illustrative purposes only. Your template will have basic placeholders in place of photographs.



  • 24 Resumes in total
  • Real Text
  • 1920 x 1080px
  • Compatible with CANVA and Indesign CS4, CS5, CS5.5, CS6 and CC
  • Includes a .IDML file
  • Paragraph, Character and Object Styles
  • Edit brand colors through palette
  • Aligned to a Column and Baseline Grid
  • Master Pages
  • Images, Text and Background on separate layers
  • Uses free fonts
  • Help File
  • Photographs Not Included

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